Turface.com with Swanson Russell

Customized Drupal CMS



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Swanson Russell hired the Nerdery to build a Drupal site for Turface Athletics to market and sell products designed to maintain the playing fields of sports facilities. A key objective of Turface was to give users the ability to search for distributors near them, and special attention was paid to making the back end easy for Turface to manage content going forward – particularly because their former site was difficult to update, but also due to the complex content architecture.

Because the ease of use for their resource library was important to the success and usability of the Turface site, Swanson Russell and The Nerdery worked together to create a unique data structure through the use of customized Drupal components.

Swanson Russell provided the overall marketing plan, project strategy and produced all of the creative assets. 

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