In an era where data is king, research and insights consulting are key to creating digital products and platforms your customers love. By leveraging marketing research services and advanced analytics, you can uncover hidden patterns, predict market trends, and understand customer behaviors.
Markets evolve rapidly, and consumer preferences shift overnight. Staying ahead requires a constant pulse on the dynamics of your customers and the competitive landscape.
Identify and capitalize on emerging market opportunities to gain a decisive edge.
Dive into the depths of consumer needs and desires to ensure your products exceed expectations.
Don’t just fix problems; anticipate them, creating efficient and experiential digital products.
– UX Principal Designer, Healthcare Technology Company
Hy-Vee, a century-old grocer with ambitious growth plans, partnered with us to create a unified digital experience across their entire retail landscape. By leveraging data insights and analytics, we helped them synchronize online shopping, loyalty programs, and in-store experiences for a seamless customer journey. This resulted in a 91% activation rate for new loyalty app users, a 96% increase in deal engagement, and a 20% surge in their “Fuel Saver Plus Perks” program, demonstrating the power of data-driven strategies in modern retail.
We’re architects of the digital age. We merge marketing research services, consumer insights, and technological excellence to anticipate digital trends to help you innovate and stay ahead of your competitors.
Dive beneath the surface with Nerdery’s research and insights consulting to get to know your competitive landscape and market audiences while uncovering white space opportunities.
Every successful digital solution stems from strategy built on deep research and insights consulting. We transform your data into a clear roadmap, guiding product desirability and market fit. This ensures that your offerings not only meet but truly resonate with your target audience.
Evaluating your digital product’s performance is a continuous journey. We employ in-depth usability tests and business analytics consulting to refine and optimize your product, helping you uncover problems and learn about user behavior.
90%
90% of business data is unstructured*
85%
Organizations that leverage customer behavior data to generate insights outperform peers by 85% in sales growth and more than 25% in gross margin**
68%
68% of Chief Data Officers want to improve the way they use data and analytics***
*IDC white paper: The untapped value of unstructured data
**“Behavioral economics,” Gallup, gallup.com
*** Deloitte 2022 Chief Data Officer survey
